19 agent skills for pricing, discounts, promotions, checkout UX, and conversion in online stores.
# Add to your Claude Code skills
git clone https://github.com/checkout-page/ecommerce-skillsGuides for using ai agents skills like ecommerce-skills.
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ecommerce-skills is an open-source ai agents skill for AI coding assistants such as Claude Code, Codex CLI, and ChatGPT, built by checkout-page. 19 agent skills for pricing, discounts, promotions, checkout UX, and conversion in online stores. It has 5 GitHub stars.
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Clone the repository with "git clone https://github.com/checkout-page/ecommerce-skills" and add it to your Claude Code skills directory (see the Installation section above).
ecommerce-skills is primarily written in Python. It is open-source under checkout-page on GitHub, so you can review or fork the full source.
Yes. SkillsLLM lists many other AI Agents skills you can browse and compare side by side. Open the AI Agents category from the badge at the top of this page, or use the Related Skills and comparison links further down to weigh ecommerce-skills against similar tools.
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A collection of AI agent skills for ecommerce pricing, discounts, checkout, and product pages. Built for store owners, founders, and marketers who want their AI agent to give advice that comes from research instead of guesswork. Works with Claude Code, OpenAI Codex, Cursor, and any agent that supports the Agent Skills spec.
Built by Checkout Page, checkout pages for digital products, event tickets, and subscriptions.
Found a rule that is wrong or out of date? Open an issue with the DOI.
Skills are markdown files that give AI agents specialized knowledge for specific tasks. When you add these to your project, your agent recognizes when you are working on a price, a discount, or a product page and applies the rule that fits.
Most rules here come from a peer-reviewed study. The agent tells you what to do, the condition it applies under, and the paper behind it.
Ask: "We sell a $90 speaker and want to take $30 off. How do we show it?"
| Answer | |
|---|---|
| Without the skill | "$30 off" with a strikethrough price |
With discounts |
Start here if you have a number you want to move. Each skill returns a ranked list of changes.
| Skill | Ask it to… |
|---|---|
| increase-conversion | Rank what would get more visitors to buy |
| increase-aov | Rank what would raise spend per order |
| increase-repeat-purchases | Rank what would bring customers back for a second order |
| raise-prices | Rank what has to change for a higher price to hold |
| Skill | Ask it to… |
|---|---|
| pricing | Choose a price: rounded or .99, flat rates, add-ons, where to show it |
| discounts | Word and size a discount or coupon: $ or %, "was X% higher", when a discount is too deep |
| promotions | Design a promotion that isn't a price cut: gifts, bundles, pre-orders, deadlines |
| price-research | Find the most profitable price with a customer survey (includes a calculator) |
| product-page | Audit a product page: social proof, sold-out options, quantity buttons, price placement |
| checkout-ux | Audit cart and checkout: guest checkout, fields, wallets, totals, coupon fields, errors |
| product-copy | Write or rewrite product descriptions |
| product-visuals | Brief product photos and video |
| store-audit | Review store-wide choices: channels, layout, design style, trust signals |
| post-purchase | Set up shipping, returns, loyalty, and cart-abandonment emails |
| reviews | Get more reviews and respond to them |
| referrals | Design a referral program: rewards and share messages |
| Skill | Ask it to… |
|---|---|
| digital-product-pricing | Price and launch ebooks, courses, templates, and downloads |
| subscription-pricing | Structure plans, tiers, upgrade paths, and member perks |
| event-pricing | Price and promote tickets, classes, workshops, and bookings |
Use npx skills to install the skills:
# Install all skills
npx skills add checkout-page/ecommerce-skills
# Install specific skills
npx skills add checkout-page/ecommerce-skills --skill pricing discounts
# List available skills
npx skills add checkout-page/ecommerce-skills --list
/plugin marketplace add checkout-page/ecommerce-skills
/plugin install ecommerce-skills@ecommerce-skills
Skills show up as /ecommerce-skills:pricing, /ecommerce-skills:discounts, and so on.
Clone the repo and copy or symlink the skill folders you want into .claude/skills/ (per project) or ~/.claude/skills/ (per user).
mkdir -p ~/.claude/skills && ln -s "$(pwd)/skills/"* ~/.claude/skills/
Once installed, ask your agent for help:
"Should this price end in .99 or .00?"
→ Uses the pricing skill
"We want to run a sale next week. How deep should the discount be?"
→ Uses the discounts skill
"Audit my product page and rank what would lift conversion"
→ Uses the increase-conversion and product-page skills
Each skill has two files: SKILL.md tells the agent what to do, and reference.md lists the rule, the measured effect, and the citation.
Effect sizes are what one study measured, in that study's context. They tell you the direction and the rough size, not what you will get. Test in your own store.
These skills help your agent decide what to charge and how to show it. To take the payment, connect the Checkout Page MCP to Claude Code, Cursor, Codex, or ChatGPT. Ask your agent to sell tickets, memberships, products, or donations, and it creates the checkout and adds it to your page. Payments go straight to your own Stripe account. The MCP is included on every Checkout Page plan, including Free.
MIT. See LICENSE.