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by marcosmodly
Claude Code plugin with 12 composable marketing skills: competitor research, content calendars, SEO briefs, ad copy, cold outreach, short-form video packages, and rules-aware community posting, plus a pipeline to publish via webhook or platform APIs.
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git clone https://github.com/marcosmodly/marketing-skillGuides for using ai agents skills like marketing-skill.
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marketing-skill is an open-source ai agents skill for AI coding assistants such as Claude Code, Codex CLI, and ChatGPT, built by marcosmodly. Claude Code plugin with 12 composable marketing skills: competitor research, content calendars, SEO briefs, ad copy, cold outreach, short-form video packages, and rules-aware community posting, plus a pipeline to publish via webhook or platform APIs. It has 50 GitHub stars.
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Clone the repository with "git clone https://github.com/marcosmodly/marketing-skill" and add it to your Claude Code skills directory (see the Installation section above).
marketing-skill is primarily written in HTML. It is open-source under marcosmodly on GitHub, so you can review or fork the full source.
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12 AI marketing skills in one Claude Code plugin: competitor research, social media content calendars, LinkedIn and X posts, SEO content briefs, ad copy, email sequences, personalized cold email outreach, TikTok / Reels / YouTube Shorts scripts, Reddit and Hacker News posts, and approval-gated publishing to n8n, Make, or platform APIs.
claude plugin marketplace add marcosmodly/marketing-skill
claude plugin install marketing-skill@marketing-skill
Every skill is a standard SKILL.md in skills/, shares one
brand-voice config, and works on its own or chained together. Nothing
posts or sends without your explicit approval. Using OpenAI Codex? See
Using with Codex.
If it saves you time, a star on the repo helps other people find it. Made something with it? Share it in Show and tell.
31 video templates, rendered on your machine with music composed in your brand's own sound. Each frame below is one template, mid-video:
Marketing videos (ads, demos, narrated explainers, testimonials, FAQs, launches, team)
Everyday posts: meme captions, comment bait, skits, and stories
3D and pixel-art animation, narrated, with captions synced to the voice
The plugin's own explainer was made with the same renderer.
See a full worked run → — one continuous
full-pipeline call from research to the approval checkpoint before
anything actually publishes.
| Skill | Triggers on | Does |
|---|---|---|
competitor-research |
"research a competitor," "analyze a rival," "build a battlecard" | Full analytical competitor brief: overview, recent moves, messaging analysis, SWOT, recommendations, sources |
content-calendar |
"content calendar," "a week of posts," "plan a month of content" | Batch-generates several dated, platform-tagged posts in one pass, checked against state/content-calendar.md so it doesn't repeat a recent topic; queues everything for approval, never sends |
content-repurposer |
"repurpose this," "turn this into a LinkedIn post/thread/newsletter" | One source → a LinkedIn post, a Twitter/X thread, and a newsletter blurb, in one pass |
seo-brief |
"SEO brief," "keyword research," "optimize this for search" | Target/secondary keywords, search intent, suggested outline, meta title/description — never fabricates search-volume numbers |
ad-copy-generator |
"ad copy," "Meta/Google/LinkedIn ad variants," "A/B test copy" | Multiple ad variants per platform, each a distinct hook angle, sized to that platform's character limits |
email-sequence |
"email sequence," "drip campaign," "welcome series" | A multi-email sequence with send timing, subject lines, and a real narrative arc across emails |
email-outreach |
"cold outreach," "prospecting emails," "daily sales outreach," "personalized cold email to [name]" | Researches real prospects against a defined ICP (public-web research by default; a connected prospecting tool only if you ask for verified contact details), checks each one against a permanent contact log so nobody's contacted twice — or ever again once unsubscribed/replied — drafts a genuinely personalized email per prospect, re-confirms strategy monthly, and queues everything for approval (or drafts directly in Gmail if connected); never sends |
visual-brief-generator |
"visual brief," "video brief," "shot list," "image prompts for X" | A structured shot list, per-scene prompts, aspect ratios, and style guide; generates the actual asset only if a visual-gen tool is connected |
short-form-video |
"TikTok video," "Instagram Reel script," "YouTube Short," "short-form/vertical video for..." | A hook-first script/shot list plus a ready-to-post package per platform (YouTube Shorts/Instagram Reels/TikTok) — title/caption, sized hashtags, and a best-time-to-post window, shaped to one of 23 marketing video types (testimonial, how-to, announcement, and so on) or 22 everyday FYP formats (POV, tier list, text-message skit, storytime, and so on); if you opt in, makes the actual video too, either with a connected tool (Higgsfield, Figma Weave, Canva, or similar) or by rendering it locally (scripts/video/): animated text over stock or AI backgrounds, or a narrated 3D or pixel-art animation, with music in the project's own saved sound; otherwise points to current free tools |
community-post-generator |
"post this to r/[subreddit]," "help me post on Product Hunt," "write a Show HN/Show IH for this," "post this on dev.to," "post this in our Discord/Slack/Telegram" | Live-researches that specific subreddit's, Product Hunt's, Hacker News's, Indie Hackers', dev.to's, or a public Telegram channel's/group's actual rules and typical post style first (verifying each source is actually about that target, not a similarly-named one); for Discord, Slack, and private Telegram targets, asks you for the rules instead, since it can't research those. Gives a plain Go/No-Go either way, and only drafts a post (shaped for that platform — title+body, title+URL+first comment for Show HN, dev.to's title+body+tags, or a single chat message in Discord's, Slack's, or Telegram's own formatting for the chat platforms) if it's actually welcome there, written to read like a person wrote it |
publish-pipeline |
"publish this," "send to n8n/Make," "fire the webhook," "send the queued post for [date]" | Packages finished content/assets into JSON and hands off to your automation via webhook (or, optionally, straight to a platform API) after showing you the exact payload |
full-pipeline |
"run the full pipeline," "research X and publish it," "do the whole thing end to end" | Chains research, repurposing, visual brief, and publish into one run, with a mandatory pause before anything actually publishes |
Plus one setup command: /marketing-skill:marketing-setup.
competitor-research, content-calendar, content-repurposer,
seo-brief, ad-copy-generator, email-sequence, email-outreach,
visual-brief-generator, short-form-video, and community-post-generator
can pull from the project they're installed in instead of requiring you to
paste content every time. If you reference
"our product," "our feature," "our changelog," etc. without providing the
text, they'll check README*, CHANGELOG*, docs/**/*.md, and
package.json/pyproject.toml at the project root first, and ask you
directly only if nothing relevant turns up. They only read
documentation-oriented files this way — never arbitrary source code — so
install this in your product's own repo to get the most out of it.
Plugin method (recommended):
claude plugin marketplace add marcosmodly/marketing-skill
claude plugin install marketing-skill@marketing-skill
This works once the plugin's branch is merged to the repo's default
branch, since marketplace add tracks a repo's default branch. To try it
before merging (e.g. against a feature branch), clone the repo locally and
point at your checkout instead — this is verified to w