by blacktwist
AI agent skills for social media content strategy, creation, and analysis across text-first platforms
# Add to your Claude Code skills
git clone https://github.com/blacktwist/social-media-skillsAI agent skills for social media content strategy, creation, and analysis across text-first platforms.
| Skill | Description | | ---------------------------------------------------- | ----------------------------------------------------------------------------------------------------------- | | social-media-context-sms | Captures platform context, audience details, content pillars, and tone preferences used by all other skills |
| Skill | Description | | ---------------------------------------------- | --------------------------------------------------------------------------------------- | | content-strategy-sms | Defines content pillars, audience targeting, and positioning for consistent brand voice | | content-calendar-sms | Plans publishing cadence, themes, and scheduling across platforms | | platform-strategy-sms | Tailors content approach per platform based on audience and format strengths |
| Skill | Description | | ------------------------------------------------ | -------------------------------------------------------------------------------- | | post-writer-sms | Writes single standalone posts optimized for each platform's format and audience | | thread-writer-sms | Writes multi-post threads with a clear narrative arc and strong opening hook | | carousel-writer-sms | Writes slide-by-slide carousel scripts for LinkedIn and similar visual formats | | content-repurposer-sms | Transforms existing content into new formats and adapts it across platforms | | hook-writer-sms | Crafts high-performing opening lines to maximize engagement and stop-the-scroll |
| Skill | Description | | ------------------------------------------------------------ | ----------------------------------------------------------------------- | | performance-analyzer-sms | Interprets post and account metrics to surface actionable insights | | audience-growth-tracker-sms | Tracks follower trends and identifies the content driving growth | | content-pattern-analyzer-sms | Identifies which content types, topics, and formats perform best | | optimization-advisor-sms | Recommends specific improvements based on performance data and patterns |
Use npx skills to install skills directly:
# Install all skills
npx skills add blacktwist/social-media-skills
# Install specific skills
npx skills add blacktwist/social-media-skills --skill post-writer-sms hook-writer-sms
# List available skills
npx skills add blacktwist/social-media-skills --list
This automatically installs to your .agents/skills/ directory (and symlinks into .claude/skills/ for Claude Code compatibility).
Clone the entire repo and copy the skills folder:
git clone https://github.com/blacktwist/social-media-skills.git
cp -r social-media-skills/skills/* .agents/skills/
Add as a submodule for easy updates:
git submodule add https://github.com/blacktwist/social-media-skills.git .agents/social-media-skills
Then reference skills from .agents/social-media-skills/skills/.
Download the skill zip files from the latest release, then add them one by one:
There's one zip per skill, so repeat for each skill you want to add.
Use SkillKit to install skills across multiple AI agents (Claude Code, Cursor, Copilot, etc.):
# Install all skills
npx skillkit install blacktwist/social-media-skills
# Install specific skills
npx skillkit install blacktwist/social-media-skills --skill post-writer-sms hook-writer-sms
# List available skills
npx skillkit install blacktwist/social-media-skills --list
BlackTwist is the recommended MCP integration for this skill set. When the BlackTwist MCP server is connected to your Claude environment, skills use it directly for:
When BlackTwist is not available, skills fall back to advisory mode — generating content and instructions for manual posting.
See tools/REGISTRY.md for the full tool reference.
MIT — see LICENSE for details.
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